Agent role

HawkCompetitive Intelligence Analyst

Replaces: an analyst who checks competitor pricing pages by hand

An analyst who checks competitor pricing daily, so you don't have to.

For owners who mean to check competitor prices by hand, and don't.

What it actually does, and when

  • Daily

    Fetches your competitors' pricing pages and hash-checks them for changes in code — silent, and free, on days nothing moved.

  • When something changes

    Writes up the diff with quoted before/after evidence — price moves, new offers, dropped offers, messaging changes.

  • On demand

    A sales battlecard drafted from competitors' own pages — positioning, claims with evidence, and counters grounded in your own knowledge.

Live connections

No connection required.

No connection required — watches the public competitor pages you list (up to 5).

Sample deliverable

Example deliverable — a detected market change Acme Rival — price_change detected Before: "Basic — $49/mo" After: "Basic — $39/mo" Why it matters: their entry tier now undercuts your entry price by $10/mo.

Illustrative example with placeholder details — never a real customer's data.

The math

A competitive intelligence analyst typically runs $3,500–5,500/mo for a junior analyst, part-time to full-time in the US. The Competitive Intelligence Analyst agent is $200 a month — the same as every other role, and it never takes PTO.

Typical US range — a general estimate, not a quote for any specific hire. Over 5 agents and one is on us.

Every finding lands in your review queue with a quoted source — nothing is reported unless it can be traced to a verbatim line on the competitor's own page.